SustainAbility Newsletter

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SustainAbility NewsletterA joint publication from Audubon Lifestyles and The International Sustainability Council

SustainAbility is a free quarterly newsletter co-produced by the International Sustainability Council and Audubon Lifestyles. Living a sustainable lifestyle requires each one of us to conduct our lives in such a way to encompass an awareness of Earth and its processes. Each of our choices require a consideration of the consequences, and the way that each decision affects the environment, society, and the economy. By minimizing our "ecological footprints" and the extent to which we create an environmental impact by living sustainably our hope is that we will preserve the earth for future generations. 

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The Nature of Sustainability

by Stephen B. Jones, PhD

Steve Jones

Sustainability is sweeping the globe – virtually every corporate home page prominently displays sustainability, environmental responsibility, environmental stewardship, or some like term. Schools, colleges, businesses, and communities likewise are embracing sustainability. All define the term more or less the same – being careful that what we do today doesn’t negatively impact our future use and enjoyment of resources, including natural, human, and economic values. For some, the philosophy and practice are real and deeply woven into the organization’s ethic and practice. For others, the words on the web page are just that – words. We’ve thought a lot about what actually walking the talk of sustainability means. We’ll dig more deeply and widely into the discussion as this column unfolds in subsequent editions of Sustainability News.

We’ll use Urbana University as a reference point. Let’s begin by thinking about walking the talk of sustainability across four dimensions:

  1. Campus “built” environment and immediate grounds;
  2. Campus “natural” spaces and associated “wild” environment;
  3. Curriculum;
  4. Individual well being.

For non-educational enterprises, we substitute “curriculum” with “lifelong learning.” All of us need to better understand and appreciate the interconnectedness of our social, economic, and environmental worlds. We add individual well-being because we believe that the only way any of us can promote, foster, live, and sustain our support for the sustainability cause is to first take care of ourselves.

We are developing Urbana University as a model for any organization to adopt sustainability. As this series progresses, we’ll develop for you some simple steps for doing what we are implementing at Urbana University:

  • Ensuring embrace of the tenets and principles of sustainability across all four dimensions
    • Implementing sustainability within the campus “built” environment and associated landscaping/grounds
    • Practicing sustainability on campus “natural” areas
    • Integrating sustainability into the curriculum
    • Adopting measures to encourage individual well-being
  • Creating a sustainability brand and identity
  • Developing a sustainability Charter

In the meantime, drop us an email and let us know what you are doing.

Steve Jones, Ph.D. is Senior Fellow with the International Sustainability Council and also President of Urbana University.  This email address is being protected from spambots. You need JavaScript enabled to view it.



References and Sources used in this issue of SustainAbility Newsletter Include:

Audubon Lifestyles

The International Sustainability Council 

Sustainability Campaign


The Business Alliance for Living Economies

American Society of Golf Course Architects

The United States Golf Association (USGA)

Sustainable Golf & Development

The PGA Golf Club

Urbana University


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Sponsors are a critically important part to the success of ISC-Audubon. As a non-profit organization dedicated to advocating sustainability, we offer all of our programs to our members free of charge, and are publicly available for download on our website.

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A Coalition for Good - Spreading the Seeds of Sustainability

ISC-Audubon is a coalition of non-profit organizations and initiatives that include The International Sustainability Council (ISC), Audubon Lifestyles, Audubon Outdoors, Planit Green, Broadcast Audubon, and the Audubon Network for Sustainability. 

Funds generated through memberships and donations are used to provide fruit & vegetable seeds, wildflower seed mix, and wildlife feed & birdseed to urban and suburban communities around the world. These seeds are used by communities to establish fruit and vegetable gardens, bird and wildlife sanctuaries, and for the beautification of urban and suburban landscapes by creating flower and native plant gardens.

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